Your Brand
Guidelines
Bikini Beans Coffee is more than a coffee shop,
it’s a legacy built on confidence,
authenticity, and community.
It's time to protect all of your hard work.
(Scroll down to see the Bikini Beans Coffee Brand Guidelines sample)
As the brand continues to grow and expand, even through franchising, it becomes even more important to protect what makes Bikini Beans unique: the empowering energy that connects customers, baristas, and communities alike.
This Brand Guidelines Book sample was created to demonstrate how to GUARANTEE that the heart of Bikini Beans Coffee, its voice, visuals, and experience remains consistent and uncompromised at every location. By defining clear standards and expectations, this guide serves as both a reference and a reminder of what the brand stands for. It’s a way to preserve the spirit you’ve built, so that every store, every drink, and every interaction continues to reflect the same confidence and authenticity that started it all.
Some other notable examples of company Brand Guidelines or Visual Brand Guidelines include:
In my professional opinion, this brand guidelines book should go beyond the logo, identity, and visual direction to become a complete brand guide that captures the true heart and soul of Bikini Beans Coffee. When franchise owners align their mindset with your mission, vision, promise, and beyond they don’t just represent your brand, they embody it. And then reflect that positive feeling into new communities authentically, spreading the message of confidence. This book is the foundation that ensures every new location carries the same confidence, authenticity, and purpose that built this legacy. It’s not only about consistency; it’s about protecting the culture and values that make Bikini Beans Coffee unlike any other brand.
I have worked along side you both for several years on the consistency and authenticity of the visual communications of your brand. I know the foundations of what makes this brand hum and roar. When you are ready to move forward with completing this guide book, I am here and ready to make it happen!